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Social Media Coordinator

GYM AESTHETICS is a young company based in Stuttgart, Germany. As a brand for sports- and fitnesswear, mainly operating online, we're currently working on the globalization and further establishment of the brand in the German market. We are now hiring a Social Media Coordinator (SMC). The Social Media Coordinator will be responsible for the company’s social media marketing and management.


Social Media Coordinator (SMC) that has proven success in creating content marketing, social marketing campaigns, and integrating cross-platform initiatives. The SMC will have the ability to translate marketing objectives into engaging social media strategies and to manage the success of a social media program across many functional groups. This individual will have the opportunity to help craft digital strategy and work with the team to ensure that brand positioning and messaging is consistent across digital communications.

  • Serve as internal Social Media coordinator providing social strategy, insights and best practices to groups across the organization including Editorial, Marketing, and Sales
  • Social media management - Overall responsibility for social media channels (Facebook, Instagram, Google+, YouTube, TikTok, Pinterest), including content and identification of new opportunities for engagement and one to one interaction
  • Create standalone social media campaigns that align with overall marketing objectives and with individual product/service/solution marketing plans and campaigns
  • Ensure consistency in brand voice and visual style across all GA social channels
  • Work in conjunction with Programming Publicity to identify and leverage blogger/social media influencers to drive awareness and tune-in.
  • Lead the creation and distribution of social content for talent and partner
  • Analytics/ROI - Utilize strong analytical ability to evaluate the end-to-end consumer experience across responsible areas to deliver strong ROI, maximize performance & provide recommendations for optimization. Work with analytics dashboards to identify areas of opportunity in accordance with objectives. Communicate KPIs and campaign performance to management.
  • Act as the subject matter expert and authority on everything social media
  • Conducts public opinion and attitude surveys online to identify the interests and concerns of key groups served by the organization
  • Manage external agencies to develop creative works and social media presence
  • Compile and prepare expenses and evaluation report of events as required
  • Handle ad hoc tasks as assigned by manager


Overall Qualification:

  • Passion for social media and proficiency with major social media platforms and social media management tools
  • Proficiency with video and photo editing tools, digital media formats, and HTML
  • Excellent social listening skills
  • Ability to understand historical, current, and future trends in the digital content and social media space
  • Strong copywriting and copy editing skills
  • Top-notch oral and verbal communication skills
  • Impeccable time management skills with the ability to multitask
  • Detail-oriented approach with ability to work under pressure to meet deadlines

Education and Experience Requirements:

  • Bachelor’s degree in (online) marketing or a related field
  • 1-3 years experience with B2C social media marketing or content development
  • Direct experience using social media management tools and SEO-Tools, Google Analytics and AdWords
  • Experience with Microsoft Office (Excel, Outlook, Word, OneDrive)
  • Experience with Adobe Creative Cloud (Photoshop, Premier Pro) or equivalent digital media editing tools a plus
  • Excellent written communication skills, especially in the English and German language (other languages would be a plus)

What you can expect:

  • Young, creative and dynamic team in a start-up atmosphere
  • New Office in the middle of the city of Stuttgart.
  • Own projects and many chances to take over own responsibility
  • Opportunity to gain insight into all areas of our young company
  • Flexible working hours
  • Free access to coffee, tea and fruit


Type of post: Full-time

If you are interested and think this might be the right position for you, please send your application (in English or German) with all necessary documents with experience, salary expectations and your available date to start working to